Building a platform that gives athletes a digital identity.
STAXS is a platform designed to help athletes showcase their sporting journey through rich profiles, verified performances and meaningful career milestones. My role was to define the product experience from the ground up, creating an ecosystem that makes discovering talent, managing athlete profiles and celebrating achievements feel effortless.
Building a platform that gives athletes a digital identity.
STAXS is a platform designed to help athletes showcase their sporting journey through rich profiles, verified performances and meaningful career milestones. My role was to define the product experience from the ground up, creating an ecosystem that makes discovering talent, managing athlete profiles and celebrating achievements feel effortless.
Building a platform that gives athletes a digital identity.
STAXS is a platform designed to help athletes showcase their sporting journey through rich profiles, verified performances and meaningful career milestones. My role was to define the product experience from the ground up, creating an ecosystem that makes discovering talent, managing athlete profiles and celebrating achievements feel effortless.
Client
Scope of work
Branding, Product Design, Web Design
Branding, Product Design,
Web Design
Timeline
1 month
Stax is a sjkngksaglkasnlkgnaslkgklasgagsalgnaslkgnsalkgnlksanglkas
The librarian at St Bride Printing Library in London, took a 1914 Cicero translation and scrambled it to make dummy text for Letraset's Body Type sheets.
Stax is a sjkngksaglkasnlkgnaslkgklasgagsalgnaslkgnsalkgnlksanglkas
The librarian at St Bride Printing Library in London, took a 1914 Cicero translation and scrambled it to make dummy text for Letraset's Body Type sheets.
Stax is a sjkngksaglkasnlkgnaslkgklasgagsalgnaslkgnsalkgnlksanglkas
The librarian at St Bride Printing Library in London, took a 1914 Cicero translation and scrambled it to make dummy text for Letraset's Body Type sheets.
The challenge
Helping creators build a business, not just a following.
Creating content is only one part of being a creator. The bigger challenge is finding opportunities, managing partnerships, communicating with brands and growing a sustainable business. Followr was designed to bring every part of that journey into one simple experience.
The challenge
Helping creators build a business, not just a following.
Creating content is only one part of being a creator. The bigger challenge is finding opportunities, managing partnerships, communicating with brands and growing a sustainable business. Followr was designed to bring every part of that journey into one simple experience.
The challenge
Helping creators build a business, not just a following.
Creating content is only one part of being a creator. The bigger challenge is finding opportunities, managing partnerships, communicating with brands and growing a sustainable business. Followr was designed to bring every part of that journey into one simple experience.
We created an app that reflects the comfort and quality of the athletes itself
We created an app that reflects the comfort and quality of the athletes itself
The timeline, from branding to product design something about here
The timeline, from branding to product design something about here
Branding
2 - 3 weeks
The brand direction needed to strike a balance: innovative without being cold, professional without feeling corporate
Branding
2 - 3 weeks
The brand direction needed to strike a balance: innovative without being cold, professional without feeling corporate
Branding
2 - 3 weeks
The brand direction needed to strike a balance: innovative without being cold, professional without feeling corporate
Key Insight
We developed a futuristic yet friendly design language built around deep blues, glowing accents, and fluid motion — signalling both trust and intelligence.
The logo and visual system were designed to feel scalable across touch points, from landing pages to the in-app experience, ensuring Octaply.ai stood out in the crowded AI hiring space.
Key Insight
We developed a futuristic yet friendly design language built around deep blues, glowing accents, and fluid motion — signalling both trust and intelligence.
The logo and visual system were designed to feel scalable across touch points, from landing pages to the in-app experience, ensuring Octaply.ai stood out in the crowded AI hiring space.
Key Insight
We developed a futuristic yet friendly design language built around deep blues, glowing accents, and fluid motion — signalling both trust and intelligence.
The logo and visual system were designed to feel scalable across touch points, from landing pages to the in-app experience, ensuring Octaply.ai stood out in the crowded AI hiring space.
This version is bold and direct, with inward arrows forming the “X” to express convergence and data flow. The gesture subtly nods to the sister brand’s “Peak” mark while standing distinct. Strong typography ensures clarity, scalability, and impact at any size.
We created an app that reflects the comfort and quality of the athletes itself
We created an app that reflects the comfort and quality of the athletes itself
We created an app that reflects the comfort and quality of the athletes itself
This presentation includes snippets from various pitch deck designs we worked on with Rolai
This presentation includes snippets from various pitch deck designs we worked on with Rolai
This presentation includes snippets from various pitch deck designs we worked on with Rolai
We created an app that reflects the comfort and quality of the athletes itself
We created an app that reflects the comfort and quality of the athletes itself
We created an app that reflects the comfort and quality of the athletes itself
This presentation includes snippets from various pitch deck designs we worked on with Rolai
This presentation includes snippets from various pitch deck designs we worked on with Rolai
This presentation includes snippets from various pitch deck designs we worked on with Rolai
This version is bold and direct, with inward arrows forming the “X” to express convergence and data flow. The gesture subtly nods to the sister brand’s “Peak” mark while standing distinct. Strong typography ensures clarity, scalability, & impact at any size.
This version is bold and direct, with inward arrows forming the “X” to express convergence and data flow. The gesture subtly nods to the sister brand’s “Peak” mark while standing distinct. Strong typography ensures clarity, scalability, & impact at any size.
This version is bold and direct, with inward arrows forming the “X” to express convergence and data flow. The gesture subtly nods to the sister brand’s “Peak” mark while standing distinct. Strong typography ensures clarity, scalability, & impact at any size.
Reducing time to first success
The first experience shapes how users perceive the entire product. Rather than asking creators to complete lengthy onboarding before seeing value, we focused on reducing the number of decisions upfront and guiding users towards their first meaningful action as quickly as possible.
Reducing time to first success
The first experience shapes how users perceive the entire product. Rather than asking creators to complete lengthy onboarding before seeing value, we focused on reducing the number of decisions upfront and guiding users towards their first meaningful action as quickly as possible.
Reducing time to first success
The first experience shapes how users perceive the entire product. Rather than asking creators to complete lengthy onboarding before seeing value, we focused on reducing the number of decisions upfront and guiding users towards their first meaningful action as quickly as possible.
Keeping different workflows feeling familiar
Every post has different requirements, but constantly changing the interface forces users to relearn the product. We standardised layouts, interactions and decision points across every post type, allowing creators to focus on their content rather than understanding a new workflow.
Keeping different workflows feeling familiar
Every post has different requirements, but constantly changing the interface forces users to relearn the product. We standardised layouts, interactions and decision points across every post type, allowing creators to focus on their content rather than understanding a new workflow.
Keeping different workflows feeling familiar
Every post has different requirements, but constantly changing the interface forces users to relearn the product. We standardised layouts, interactions and decision points across every post type, allowing creators to focus on their content rather than understanding a new workflow.
Branding archive
Every post has different requirements, but constantly changing the interface forces users to relearn the product. We standardised layouts, interactions and decision points across every post type, allowing creators to focus on their content rather than understanding a new workflow.
Branding archive
Every post has different requirements, but constantly changing the interface forces users to relearn the product. We standardised layouts, interactions and decision points across every post type, allowing creators to focus on their content rather than understanding a new workflow.
Branding archive
Every post has different requirements, but constantly changing the interface forces users to relearn the product. We standardised layouts, interactions and decision points across every post type, allowing creators to focus on their content rather than understanding a new workflow.
Have a project in mind?
Let’s chat and see what we can build together.
Have a project in mind?
Let’s chat and see what we can build together.
Have a project in mind?
Let’s chat and see what we can build together.