Design and development studio for ambitious startups.

Raise millions. Scale fast. Design and development studio for ambitious startups.

Design and development studio for ambitious startups.

Our clients have generated over $500M in revenue, raised more than $150M, and serve 100M+ users.

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Recent work

Previously worked with

What you get when you work with us:

→ Faster time-to-market with clean, dev-ready design files.  
→ Higher conversions from UX that speaks to real user needs.  
→ Better retention through interfaces users actually enjoy.  
→ A product that feels premium, and performs like it too.  
→ Fewer revisions, smarter decisions, and design that just works.

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We specialise in

PRODUCT DESIGN

WEBSITE DESIGN

BRAND IDENTITY

UX CONSULTING + AUDITS

0 to 1 MVPS

We specialise in

PRODUCT DESIGN

WEBSITE DESIGN

BRAND IDENTITY

UX CONSULTING + AUDITS

0 to 1 MVPS

Industries we help

SAAS

WEB3

FINANCE

HEALTH & FITNESS

REAL ESTATE

Nice-looking design means nothing if it doesn’t convert.

Most teams skip the user and chase trends.  
You’re left with visuals that miss the mark.  
And waste time fixing what should’ve worked.
We design with intent.
Sharp, strategic, user-first.
Every screen is backed by insight, not guesswork.  
Our HCI-trained team knows what moves people.  
It looks good. It works even better.

Let’s talk

Chat

Nice-looking design means nothing if it doesn’t convert.

Most teams skip the user and chase trends.  
You’re left with visuals that miss the mark.  
And waste time fixing what should’ve worked.
We design with intent.
Sharp, strategic, user-first.
Every screen is backed by insight, not guesswork.  
Our HCI-trained team knows what moves people.  
It looks good. It works even better.

Let’s talk

Chat

My work has 39K+ App Store ratings, a 4.6 score, multiple 'App of the Month' wins, and was featured at WWDC18 as Apple TV App of the Year.

Hi, I’m Rahul, founder of Designment.

I’ve spent 10+ years designing digital products that are simple, smart and built to perform.

I’ve worked with brands like SWEAT, AGL, Newscorp, ABB, and iFit, helping them improve UX, boost retention and reach over 100 million users.

Before Designment, I led design across industries like fitness, energy, SaaS and fintech, shipping zero-to-one products.

Masters

Human-computer interaction

10+

Years of experience

100million+

Users reached

Rahul has been incredible to work with. His designs have transformed our digital experience, making it more seamless and user-friendly. We’re thrilled with what he’s delivered so far and excited to see our vision come to life.

MEERA PILLAI

HEAD OF DESIGN AT AGL

Rahul has been incredible to work with. His designs have transformed our digital experience, making it more seamless and user-friendly. We’re thrilled with what he’s delivered so far and excited to see our vision come to life.

MEERA PILLAI

HEAD OF DESIGN AT AGL

Our community can back our work ethic, we excel in crafting standout designs for apps, websites, and branding tailored for startups and growing businesses.

Working with Rahul was seamless. He built our internal reporting system from scratch, designed a full prototype and design system, and helped streamline workflows for Radiologists across 30 clinics. Always on time, responsive, and gave us room to make decisions.

Chris Ogilvy

CMO at Jones Radiology

Working with Rahul was seamless. He built our internal reporting system from scratch, designed a full prototype, design system, and workflows for Radiologists across 30 clinics.

Always on time, responsive, and gave us room to make decisions.

Chris Ogilvy

CMO at Jones Radiology

Rahul is an absolute professional. He works fast, gets results, and truly cares about helping his clients

Rob O’Rourke

Founder at Profitable Skills

Rahul is an absolute professional. He works fast, gets results, and truly cares about helping his clients

Rob O’Rourke

Founder at Profitable Skills

Working with you on our digital presence was a game-changer. You understood our goals and delivered a website that looks great and improves how we engage with our audience. The perfect balance of design, functionality, and user experience made all the difference!

Kate Lawson

GM at Verimus

Working with you on our digital presence was a game-changer. You understood our goals and delivered a website that looks great and improves how we engage with our audience. The perfect balance of design, functionality, and user experience made all the difference!

Kate Lawson

GM at Verimus

An absolute gun of a product designer. Rahul consistently delivers exceptional results under pressure and has transformed the visual identity of SWEAT. His impact on the product has been incredible, a true game changer. Any team would be lucky to have him.

Tristan Binney

Design Lead at SWEAT

An absolute gun of a product designer. Rahul consistently delivers exceptional results under pressure and has transformed the visual identity of SWEAT. His impact on the product has been incredible, a true game changer. Any team would be lucky to have him.

Tristan Binney

Design Lead at SWEAT

Thank you for all your incredible work on Trademarkability! The feedback on our product and website has been overwhelmingly positive. We truly appreciate how seamlessly you navigated tight timelines while delivering an exceptional solution.

Jad Sanaknaki

PMO at Trademarkability

Thank you for all your incredible work on Trademarkability! The feedback on our product and website has been overwhelmingly positive. We truly appreciate how seamlessly you navigated tight timelines while delivering an exceptional solution.

Jad Sanaknaki

PMO at Trademarkability

Over the last 12 months I have had the pleasure of working with Rahul on numerous projects. He is a great designer who understands where to innovate, to deliver great experiences. One of his key strengths is the ability to question the functionality and design decisions throughout a project.

David Lenberg

GM at ExoDigital

Over the last 12 months I have had the pleasure of working with Rahul on numerous projects. He is a great designer who understands where to innovate, to deliver great experiences. One of his key strengths is the ability to question the functionality and design decisions throughout a project.

David Lenberg

GM at ExoDigital

I’ve worked with Rahul on several projects over the years, and he’s easily one of the best designers I’ve come across. Super reliable, insanely talented, and always delivers. He’s been my go-to for almost a decade, can’t recommend him enough.

Nicholas Pacholski

CTO at ReciMe

I’ve worked with Rahul on several projects over the years, and he’s easily one of the best designers I’ve come across. Super reliable, insanely talented, and always delivers. He’s been my go-to for almost a decade, can’t recommend him enough.

Nicholas Pacholski

CTO at ReciMe

Your responsiveness and sense of responsibility are also second to none! I mean, working until 1am last night? That is next-level commitment. I truly hope we can continue this partnership and create more outstanding projects together.

Hinney Lo

CEO at Pixelforce

Your responsiveness and sense of responsibility are also second to none! I mean, working until 1am last night? That is next-level commitment. I truly hope we can continue this partnership and create more outstanding projects together.

Hinney Lo

CEO at Pixelforce

Excellent work, on time and the handover was really smooth. Thanks Rahul!

Adam Turner

Snr. Product Manager at ABB

Excellent work, on time and the handover was really smooth. Thanks Rahul!

Adam Turner

Snr. Product Manager at ABB

How does it work?

Discovery call

We get on a call to discus your project and business goals and identify if we’re right match to help your business grow.

Subscribe & Assign

Once subscribed, we assign you a Trello board and invite you to our slack to kick start the work and collaborate.

2-3 updates / week

You’ll see multiple updates through the week as we work through your backlog. Unlimited revision included.

Get world-class results.
Just like our previous clients.

OCTAPLY

0 → 1 design for an AI job seeking platform

UI/UX

Visual Design

UI/UX

Visual Design

Social Media

BRANDING

Web3

For Octaply, we rethought the brand identity, simplified complex flows, and designed a system that made advanced AI feel approachable and trustworthy.

ECHELON

Simplifying complex lending with design

Web3

UI/UX

Visual Design

UI/UX

Visual Design

Social Media

BRANDING

Web3

For Echelon, the goal was to design a platform that felt cutting-edge, credible, and unmistakably Web3.

PICHI FINANCE

Helping a $2.5m app revamp their user experience

WEB3

BRANDING

Branding

Mobile app

Branding

Mobile app

UI/UX

Design system

For Pichi Finance, We provided a comprehensive UX audit and worked with their internal team to redesign the brand and product.

The product has since gained over 12,000 additional users and improved retention significantly.

SWEAT WITH KAYLA

Designing a $400 million fitness app

UI/UX

Mobile app

UI/UX

Mobile app

User research

User interviews

My work for SWEAT with Kayla boasts 39K+ ratings and a 4.6 score on the App Store and has clinched multiple 'App of the Month' awards. Showcased at WWDC18 as Apple TV App of the year 2018.

ARCH LENDING

Defining a crypto lending app that raised $5M

Web3

UI/UX

Visual Design

UI/UX

Visual Design

Social Media

Web3

For Arch, a Web3 crypto lending platform, I redefined the entire user experience. From product strategy to UI polish. We built a scalable design system, intuitive borrowing flows, and transparent data visuals that helped establish product-market fit and close a $5M funding round.

PHYSIOHUB

Rethinking ed-tech through a UX lens

ED-Tech

UI/UX

Visual Design

UI/UX

Visual Design

ED-Tech

For PhysioHub, an education platform for physiotherapy students, we led the product and design direction end-to-end. We built a clean visual system, mobile-first learning flows, and engaging micro-interactions that simplified complex topics.

CAREERBEE

Designing an interactive ed-tech platform for Gen Z

UX Design

Visual Design

UI/UX

Mobile app

EdTech

Design System

My work for CareerBee helped turn an early PoC into a fully funded product with strong user retention. We redesigned the entire platform with empathy at the core, focusing on clarity, personalisation, and student-centric flows to support overlooked students in their career journeys.

Design and development studio for ambitious startups.

Raise millions. Scale fast. Design and development studio for ambitious startups.

Design and development studio for ambitious startups.

Our clients have generated over $500M in revenue, raised more than $150M, and serve 100M+ users.

Our clients have generated over $500M in revenue, raised more than $150M, and serve 100M+ users.

My work has 39K+ App Store ratings, a 4.6 score, multiple 'App of the Month' wins, and was featured at WWDC18 as Apple TV App of the Year.

Masters

Human-computer interaction

10+

Years of experience

100million+

Users reached

Rahul has been incredible to work with. His designs have transformed our digital experience, making it more seamless and user-friendly. We’re thrilled with what he’s delivered so far and excited to see our vision come to life.

Rahul has been incredible to work with. His designs have transformed our digital experience, making it more seamless and user-friendly. We’re thrilled with what he’s delivered so far and excited to see our vision come to life.

MEERA PILLAI

HEAD OF DESIGN AT AGL

Rahul has been incredible to work with. His designs have transformed our digital experience, making it more seamless and user-friendly. We’re thrilled with what he’s delivered so far and excited to see our vision come to life.

MEERA PILLAI

HEAD OF DESIGN AT AGL

Our community can back our work ethic, we excel in crafting standout designs for apps, websites, and branding tailored for startups and growing businesses.

Our community can back our work ethic, we excel in crafting standout designs for apps, websites, and branding tailored for startups and growing businesses.

Working with Rahul was seamless. He built our internal reporting system from scratch, designed a full prototype and design system, and helped streamline workflows for Radiologists across 30 clinics. Always on time, responsive, and gave us room to make decisions.

Chris Ogilvy

Chris Ogilvy

CMO at Jones Radiology

Working with Rahul was seamless. He built our internal reporting system from scratch, designed a full prototype, design system, and workflows for Radiologists across 30 clinics. Always on time, responsive, and gave us room to make decisions.

Chris Ogilvy

CMO at Jones Radiology

Rahul is an absolute professional. He works fast, gets results, and truly cares about helping his clients

Rob O’Rourke

Rob O’Rourke

Founder at Profitable Skills

Rahul is an absolute professional. He works fast, gets results, and truly cares about helping his clients

Rob O’Rourke

Founder at Profitable Skills

Working with you on our digital presence was a game-changer. You understood our goals and delivered a website that looks great and improves how we engage with our audience. The perfect balance of design, functionality, and user experience made all the difference!

Kate Lawson

Kate Lawson

GM at Verimus

Working with you on our digital presence was a game-changer. You understood our goals and delivered a website that looks great and improves how we engage with our audience. The perfect balance of design, functionality, and user experience made all the difference!

Kate Lawson

GM at Verimus

An absolute gun of a product designer. Rahul consistently delivers exceptional results under pressure and has transformed the visual identity of SWEAT. His impact on the product has been incredible, a true game changer. Any team would be lucky to have him.

Tristan Binney

Tristan Binney

Design Lead at SWEAT

An absolute gun of a product designer. Rahul consistently delivers exceptional results under pressure and has transformed the visual identity of SWEAT. His impact on the product has been incredible, a true game changer. Any team would be lucky to have him.

Tristan Binney

Design Lead at SWEAT

Thank you for all your incredible work on Trademarkability! The feedback on our product and website has been overwhelmingly positive. We truly appreciate how seamlessly you navigated tight timelines while delivering an exceptional solution.

Jad Sanaknaki

Jad Sanaknaki

PMO at Trademarkability

Thank you for all your incredible work on Trademarkability! The feedback on our product and website has been overwhelmingly positive. We truly appreciate how seamlessly you navigated tight timelines while delivering an exceptional solution.

Jad Sanaknaki

PMO at Trademarkability

Over the last 12 months I have had the pleasure of working with Rahul on numerous projects. He is a great designer who understands where to innovate, to deliver great experiences. One of his key strengths is the ability to question the functionality and design decisions throughout a project.

David Lenberg

David Lenberg

GM at ExoDigital

Over the last 12 months I have had the pleasure of working with Rahul on numerous projects. He is a great designer who understands where to innovate, to deliver great experiences. One of his key strengths is the ability to question the functionality and design decisions throughout a project.

David Lenberg

GM at ExoDigital

I’ve worked with Rahul on several projects over the years, and he’s easily one of the best designers I’ve come across. Super reliable, insanely talented, and always delivers. He’s been my go-to for almost a decade, can’t recommend him enough.

Nicholas Pacholski

Nicholas Pacholski

CTO at ReciMe

I’ve worked with Rahul on several projects over the years, and he’s easily one of the best designers I’ve come across. Super reliable, insanely talented, and always delivers. He’s been my go-to for almost a decade, can’t recommend him enough.

Nicholas Pacholski

CTO at ReciMe

Your responsiveness and sense of responsibility are also second to none! I mean, working until 1am last night? That is next-level commitment. I truly hope we can continue this partnership and create more outstanding projects together.

Hinney Lo

Hinney Lo

CEO at Pixelforce

Your responsiveness and sense of responsibility are also second to none! I mean, working until 1am last night? That is next-level commitment. I truly hope we can continue this partnership and create more outstanding projects together.

Hinney Lo

CEO at Pixelforce

Excellent work, on time and the handover was really smooth. Thanks Rahul!

Adam Turner

Adam Turner

Working with Rahul was seamless. He built our internal reporting system from scratch, designed a full prototype, design system, and workflows for Radiologists across 30 clinics.

Always on time, responsive, and gave us room to make decisions.

Get world-class results.
Just like our previous clients.

Get world-class results.
Just like our previous clients.

Get world-class results.
Just like our previous clients.